The answer is simple: yes. However, applications to replace a paper billboard with a digital one regularly claim that “the replacement will be like-for-like” or that “there is no evidence that a digital billboard is more distracting than a paper advert”. The goal of this blog post is to debunk this myth. What does research say? With ads being so omnipresent all over our roads, … Continue reading Are digital billboards more dangerous for road users than paper ones?
You might remember the story: one day, residents of Bradford road in Otley found out that a 3x6m digital billboard was going to be built just opposite their houses, merely meters away from their windows. They naturally were opposed to it, talked to their neighbours, raised objections from everyone in their street (more than 50 people!), and wrote to the planning officer and to the … Continue reading The Otley situation: a billboard 10m away from people’s windows
There have been more than 230 people signing the petition to ban harmful ads, thank you so much! As you might remember, before the local elections of the 6th May 2021, we contacted most of the candidates regarding the issues of advertisement that promotes harmful products such as junk food, alcohol, gambling or high-carbon products. We received a few very positive responses and now that … Continue reading Towards a ban for harmul ads in Leeds
Hi AdBlockers, One argument that we hear a lot about why it is ok to have ads in the city is that “it brings money to the council”, so we decided to write a blog post debunking that myth. But before we get started, let’s tell you two of the things that came out from our research: It is very hard to put numbers on … Continue reading The financial “benefits” of having ads in Leeds
A lot of the outdoors advertising in Leeds never received approval through the planning portal. Instead, it appeared one day, it stayed long enough and after ten years received its legal status, under what is called “deemed consent”. In an initiative that we call “AdBlock Detectives”, we screen the streets of Leeds for unauthorised ads and demand that they are removed. In this post, we … Continue reading AdBlock Detectives on deemed consent ads
Last month we wrote about two new application for digital billboards in LS5 and LS9. We have some good news to share regarding both of these! The application in LS9 was rejected on April 19th after the planning officer concluded that the proposed ad would be detrimental to the visual amenity of the locality and detrimental to highway safety. According to the consultation response of … Continue reading Good news alert: the “illegal” and the “deadly” rejected
We are calling on Leeds City Council to put a ban on advertisement for harmful products. Sign our petition and share it wide and far! In the recent years, several statements have been made by the Leeds City Council with the aim of improving the wellbeing of Leeds residents and shifting towards a sustainable, net-zero city. In particular The Best Council Plan 2020-2025 states that … Continue reading Leeds: let’s get rid of harmful ads
The original article is published at the Wellbeing Economy Alliance. This article includes data for additional cities. Photo credit: Ad-free Cities. The problem It is not hard to find reasons to dislike some forms of advertising. Among other things, advertising impacts communities by: Conveying sexist stereotypes, which likely increase body dissatisfaction, depression and lower self-esteem among the young public. Fueling social injustice by being more present in less … Continue reading The environmental impacts of corporate advertising
Dear AdBlockers, We are back with a double mission for you. There are two new applications for a replacement of paper billboards with digital ones that push us to self-organise and object on the Leeds planning portal. These applications are particularly important, as they are quite dangerous to our community in different ways. One requests the replacement of a paper billboard on 71 Commercial Road … Continue reading Two new applications… let’s call them the illegal and the deadly!
A new decision to refuse the instalment of two digital displays marks another huge win for Leeds Adblockers and residents. This one was very important as it raised substantial safety concerns at a location that was already extremely difficult to navigate. The Highways Teams regarded the suggested ad infrastructure as particularly unsafe; yet, the applicant Vivid Outdoor Media Ltd wanted their digital displays so badly … Continue reading One more win and an important one!